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BlogExtravagance Made Way For Minimalism In Auto Shows
Back in the day, manufacturers would spend a colossal amount of money to amaze the public at auto shows around the world. However, today, their stands and stages aren’t as flamboyant and the special effects are modest at best. Little by little in the past century, auto shows would grow …
BlogFive Questions for the President of Hyundai on the New Genesis Brand
It’s not easy for an everyday automaker to get into the luxury vehicle segment unless they’ve got a dedicated luxury brand. To seduce buyers, a brand needs enough prestige to highlight the exclusivity of its models—and that’s hard to pull off if you’re also making models for the average Joe.
BlogThe Future of Car Shows
It will not be news for anyone that we live in a world of change. The world has in fact been changing since the dawn of time, but over the last few decades, change has been driven by technology; technology changes very quickly, bringing major changes in our lives as …
Blog2016 Sentra: Why Do We Keep Talking About Driving Pleasure?
For those who regularly read automotive related content, you’ll notice that authors frequently talk about driving pleasure and the dynamic qualities of a car. Many consider these factors irrelevant. Want proof? Each year, hundreds and hundreds of “boring” cars are bought by the general public! When we discuss about soporific …
Blog2016 Cadillac CT6: V8 TT On The Way
Although 404 horsepower from a 3.0-litre, twin-turbo V6 is more than respectable, there were some Cadillac fans who felt disappointed by the lack of a V8 option in the 2016 CT6 sedan during its debut model year. This feeling was compounded by statements that had been made nearly a year …
BlogCarlos Ghosn: Don't Worry, We'll Keep Building Efficient Cars
Carlos Ghosn: Low Fuel Prices Won't Nudge Automakers Away From Efficient Cars The accepted wisdom is that low fuel prices push consumers to shop for less efficient automobiles - but do the same market forces divert car companies from investing in eco-friendly technologies in favor of cheaper-to-develop, but thirstier drivetrains?
BlogMontreal International Auto Show: See You There!
Year after year, Montrealers have a reason to celebrate right after the holidays: it's the Montreal International Auto Show! As always, the event is taking place at the Palais des congrès de Montréal, the city’s convention centre. It’s the auto event of the year for car buffs and a practical …
Blog2016 Nissan Titan XD: Playing Your Cards Right
The pickup truck segment is very different from other vehicle categories. In fact, through the years, it has become a North-American cult product. Even if a large portion of consumers who buy this type of truck needs it for work, a more modest pickup would do the job in most …
BlogThe Car Guide Visits Tesla’s Factory
A few weeks ago, The Car Guide took a tour of Tesla’s installations in California. This immersion in the universe of the electric car allowed us to draw a complete picture of the Tesla brand, its owner and its cars. Here’s the first article of a full report on Tesla …
BlogMercedes-Benz To Introduce Gesture Control
A few weeks ago, during the media drive of the 2017 Mercedes-Benz GLS, The Car Guide had a discussion with Koray Sever, Telematics engineer for the upcoming E-Class. The chat was okay, in the sense that he knew his speech by heart. Nice dashboard, attractive technology, but nothing to write …
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