Bigfoot Defects! AKA Ford Pulls Monster Truck Sponsorship
The first monster truck, and possibly most iconic, has changed forever. Bigfoot, the giant car-crushing truck many of us grew up with, is now a Chevy Silverado.
After losing a cost-cutting Ford Motor Company as a sponsor of the Bigfoot team in 2007, Bigfoot leaned heavily on their largest remaining sponsor; Firestone. A huge promoter of the Major League Baseball All-Star Game, Firestone was eager to use Bigfoot as a gigantic moving billboard for the baseball event, and went shopping for like-minded companies eager to share in the promotion. And who should come knocking on their door other than the big bad wolf themselves (and fellow MLB All-Star sponsor), Chevrolet. Offering a slick-looking Silverado skin and a GM powerplant, the Bigfoot team summarily dropped their ubiquitous blue livery and preferred brand in favour of a baseball-inspired tri-colour and bodywork that will surely have Bigfoot fans the world over weeping.