Hoonigan Founder Ken Block Dies in Snowmobile Accident
by Frédéric Mercier
Photo: ANDREANNE LEMIRE / AGENCE QMI
American race car driver and Hoonigan founder Ken Block passed away today in a snowmobile accident. The news was reported via social media from Hoonigan.
"It is with our deepest regrets that we can confirm that Ken Block passed away today in a snowmobile accident. Ken was a visionary, a pioneer and an icon. And most of all, a father and a husband. We will miss him dearly," the brief release reads.
An Epic Video Series
Well-known in the world of drifting, Ken Block has dazzled his audience with the Gymknana series, featuring daring stunts and a heavy dose of drifting. Previously associated with Subaru and Ford, Ken Block had recently concluded a partnership agreement with Audi. Last August, the German automaker unveiled the S1 e-tron quattro Hoonitron, a fully electric electric car that was used in the filming of Elektrikhana.
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Ken Block, 55, was also involved in several other extreme sports, including motocross, skateboarding and snowboarding. He was one of the co-founders of the DC Shoes company. Block is survived by his wife Lucy and three children.
