The Dodge Grand Caravan Refuses To Die
by Marc-André Gauthier
In an effort to change the image of its brands, FCA announced last year that the Dodge brand would now focus on sports cars.
Therefore, Chrysler wanted to end production of the famous Grand Caravan , a vehicle absolutely not sporty. Van production would have consisted exclusively of the Chrysler Town & Country model.
However, FCA has encountered an unexpected problem. The Grand Caravan sells. People are not attached to the name Town & Country , and this is why the internal company documents that have leaked indicate that the Grand Caravan will be part of the 2016 and 2017 Dodge fleet.
In the end, customers know what they want.